Paul Yamilkoski

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A Road Map To Better Credit

Balance to limit ratios

Aim Small, Miss Small – Your Results Depend Upon It

Have you ever heard the phrase “Aim small, miss small” and wondered what it meant? Or why it should matter to you in the business environment?

The phrase, commonly used in shooting sports, speaks to accuracy. If you want to hit the bulls eye of the target, you have to be aiming at the bulls eye.

That probably sounds painfully obvious, but as an archer and competitive pistol shooter in the past, I can tell you there is important truth to it.

You see there is much more to hitting the ten ring, or bulls eye, than simply pointing the weapon toward the target. You have to have a clean well functioning weapon, your hand steady, your breathing calm, your sights aligned, and you have to pull the trigger just right. If any of these things is less than perfect, the shot will be off the mark and not score as well. The more of these elements that are not perfect, the higher the chance of not hitting the target at all.

I remember early on getting frustrated with my coach about some of the little things that didn’t seem very important. I quickly learned that the little things can matter the most.

I particularly remember him showing me how he could move the weapon, when extended out and aimed, in a circular pattern about an inch in diameter and still score well, as long as his trigger pull was perfect. This meant that I didn’t have to get too worked up about being a little shaky, but instead focus on my trigger pull and aim.

The trigger pull matters because if I pulled the trigger anything but straight back, I would be either pulling the muzzle or end of the weapon to one side or pushing it toward the other, the result being a barrel that is not 90 degrees to the target but at an angle. When the barrel is at an angle to the target, the error gets magnified by the distance to the target, and it is easy to miss the target completely.

This brings me to the aim small miss small concept. If you have ever watched kids shooting bow and arrow, you probably have noticed that they can end up with arrows all over the place. They don’t really know how to aim the bow to get the arrow exactly where they want it, so just point it in the direction of the target, with the goal being to just hit the target and with the little fantasy to maybe hit close to the bulls eye. As a result, many arrows miss the target completely.

Watch those same kids shoot after being shown how to aim the arrow so it goes where they want it to go, and you will see much better groupings of arrows, meaning consistent performance, and almost all arrows at least in the target.


So why does this matter to you?

Well, outside of participating in some type of shooting sport, it can apply to the instructions you give your team or clients. If you don’t give them a goal that is exactly what you want to achieve, the you will likely see results similar to the kids shooting in the general direction of the target and not only missing the bulls eye, so to speak, but often missing the target completely, a total fail.

I’ll give you an example. Most lenders and realtors, and many others for that matter, understand that balance to limit ratios on credit cards affect credit scores. Many will tell a client to keep their balances under 50% to help their credit.

Now, when a balance to limit ratio hits 50% it starts to hurt your credit scores. The higher the ratio goes, the more it hurts your scores, so it makes sense to not want balances to be in that area.

If they hit the target you gave them, great, they are not being hurt. But they are not being helped either. And what happens if the client is off the mark even a little bit? They are in the range doing damage to scores. We effectively told the client to shoot in the general direction of the target, trying to avoid the miss but did not tell them where to actually aim.

If you want the client to get the best benefit, you tell them to aim for a 4% balance to limit ratio. That will give them the best score. If they hit it fantastic. If they miss what they are aiming for, say by 20%, they are still well within the good range. If they miss by 40% they are at least avoiding any damage.

You see the difference? Aim small, miss small. This can apply to all kinds of situations, but I help people fix their credit, so think of things in that context.

How about telling people to pay their credit cards off at the end of the month? Do you think you are helping them? What if they pay their bill on the 30th and the cards reported on the 25th? Their ratios look terrible and their scores get creamed.

What if you then told them to pay the cards by the 25th? Fail. If they pay on the 25th, the payment won’t clear before they report the balances and your client is in the same boat as paying at the end of the month.

Now, tell them to call their card companies to find out when they report to the bureaus and then schedule their payments to clear the account 2-3 business days prior to reporting date, and you have a recipe for success. Aim small, miss small.

There are a multitude of things like this that can affect a person’s credit. The cool thing is that you don’t really have to worry about most of it yourself. Let a reputable credit restoration partner like Heartland Credit Restoration do it for you. Then you can focus on what you do best.

If you, or someone you know,  has run into credit problems and could use a little credit help, a reputable credit restoration company like Heartland Credit Restoration is a great place to start. You will reach your credit goals much faster and safer with the help of a professional, and you will have loan ready credit when you are done.

Call me for a free consultation to see how we might be able to help. 319-533-5236.

If you are a lender or realtor that has a client you might have to turn away due to credit problems, then let me see if Heartland Credit Restoration can help change that client into a approved client with loan ready credit.

You should never have to say “NO” to a client. We can help change those into a “YES”.

Call me for a free consultation. 319-533-5236.

Don’t forget to let me know what you think. I always welcome comments. And please do me a favor and share this with your contacts on social media.

I’m looking forward to helping you.

Until then, I hope you have a wonderfully blessed day!